Check
The stack and scope test
Data policy: this test stores nothing. No account, no cookies, no logging of answers. Read the policy.
SS-01Every product has a plain description of what it is, who it is for and when it does not fit.
SS-02Your feed includes attributes such as use case, compatibility and audience, not just price and size.
SS-03At least part of your spend runs through broad match, AI Max or Performance Max.
SS-04You have written down the questions you want to appear for and the ones you want to avoid.
SS-05The page a click lands on answers the question that triggered it, not just the product category.
SS-06You can see assisted conversions or run incrementality tests on AI placements.
SS-07At least one platform in the registry is live in a market you sell in.
SS-08A named person is responsible for answer placements, with time set aside for it.
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Other checks
- Feed readiness auditor
Upload a product feed and see how well a model could reason about it. Parsed in your browser. Needs a free account so results can be saved to a campaign.